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Shay Mehta

Shay Mehta

Founder, CEO & Author, BizBox Story

Marketing Strategist

Shay Mehta is the Founder & CEO of BizBox Story, a digital marketing agency built specifically for US businesses operating in restricted, underserved, and hard-to-market niches — cannabis dispensaries, pest control companies, chiropractic practices, and home services.

Under Shay's leadership, BizBox Story's delivery team has taken clients from page three to page one of Google in as little as 60 days, and helped dispensary clients generate $45,000+ in monthly organic revenue with triple-digit traffic growth.

Shay's path into marketing runs through nearly two decades inside the US and Indian financial services industry. Having lived in the United States for 18 years and completed his education at the University of Massachusetts, Shay went on to hold senior leadership roles at two of the largest names in life insurance: serving as National Head at Max New York Life and later as Director at MetLife India.

That career — built on disciplined strategy, large-scale client relationships, and navigating heavily regulated markets — gives Shay a rare vantage point on what it actually takes for a business to earn trust and visibility in the US, especially in categories where traditional advertising doors are closed.

Today, Shay channels that experience into building BizBox Story's proof-first, no-lock-in approach to SEO and digital marketing. Shay is also the voice behind @sayitlikeshay, a rapidly growing Instagram account with 50,000+ followers and an exceptionally high engagement rate, where he shares direct, unfiltered takes on current affairs, marketing and sales.